Terms and Conditions
Expanded Terms and Conditions for Praana Coil Therapy Application
Third-Party Advertising and Data Practices
1. Integration of Advertising Platforms
Praana Coil utilizes Apple Advertising (Search Ads) and Google AdMob to display contextual advertisements within the Application. These third-party platforms may collect and process user data under their respective privacy policies. By using Praana Coil, you acknowledge that:
– Ads are served based on device-specific identifiers, such as Apple’s Identifier for Advertisers (IDFA) or Google Advertising ID (AAID/GAID), only if you explicitly enable ad personalization in your device’s operating system settings[10].
– Third-party advertisers may use non-personal data (e.g., device type, OS version, network status) to deliver targeted ads. Praana Coil does not share personal health metrics, email addresses, or biometric data with these platforms.
2. User Consent Mechanisms
– Opt-In Requirements: On iOS devices, ads leveraging the IDFA for behavioral targeting will only activate if you grant permission via the App Tracking Transparency (ATT) prompt. This setting can be adjusted at any time under iOS Settings > Privacy & Security > Tracking[10].
– Android Users: Google’s Ad ID controls are accessible via Settings > Google > Ads. Resetting or opting out of personalized ads prevents third parties from building long-term behavioral profiles.
Liability Disclaimers for Third-Party Data Practices
1. Limitation of Responsibility
Praana Coil exercises no control over third-party ad providers’ data collection, retention, or usage practices. You agree that:
– Apple and Google act as independent data controllers for ad-related data, subject to their privacy policies ([Apple Advertising Policy](https://www.apple.com/legal/privacy/data/en/apple-advertising/) | [Google Ads Privacy](https://policies.google.com/privacy))[9].
– Praana Coil disclaims all liability for breaches, misuse, or unauthorized profiling conducted by third-party ad networks.
2. Indemnification Clause
Users agree to indemnify Praana Coil against claims arising from:
– Disputes over ad content accuracy or appropriateness.
– Third-party tracking practices enabled through device-level ad ID settings.
Advertising-Specific Disclosures
1. Ad Identifier Transparency
– All ads display a visible identifier (e.g., “Ad” label on iOS banners) per platform requirements. Tapping this icon reveals targeting criteria (e.g., “Based on your device model”) without exposing personal data.
– Video ads include persistent identifiers in the lower-left (pre-roll) or upper-left (outstream) corners to distinguish sponsored content.
2. Prohibited Ad Content
Praana Coil prohibits third-party ads promoting:
– Unapproved medical devices or supplements claiming PEMF-related benefits.
– High-risk financial products, gambling services, or age-restricted content.
Data Flow and Monetization Architecture
1. Technical Implementation
– Zero-Data Sharing Model: Ad requests transmit only non-identifiable parameters (e.g., session timestamp, screen resolution) via encrypted channels. Health data remains siloed within the Application[9].
– Aggregate Analytics: Ad providers receive anonymized metrics (e.g., “35% of users clicked ads during evening sessions”) for campaign optimization.
2. Revenue Share Disclosure
– 68% of ad-generated revenue is retained by Apple/Google as platform fees.
– Remaining funds support app maintenance and free-tier PEMF program development.
User Controls and Opt-Out Procedures
1. Disabling Ad Personalization
– iOS: Navigate to Settings > Privacy & Security > Apple Advertising and toggle off “Personalized Ads”[10].
– Android: Visit Google Settings > Ads and enable “Opt out of Ads Personalization”.
2. Global Privacy Signals
Praana Coil honors:
– GDPR: Requests to revoke ad-related consent via support@praanacoil.com
– CCPA: “Do Not Sell/Share My Personal Information” triggers ad ID reset within 72 hours.
This update integrates requirements from Apple Advertising Services (2024), IDFA opt-in protocols, and FTC guidance on third-party data disclosures.